How can a fine arts art college represent one of the most creative cities in North America?
THE BEATING HEART OF CREATIVITY IN PORTLAND
PNCA needed to audit prior strategy work and develop a strategic plan to tell the story of why PNCA is worthy of consideration by potential students, donors, and faculty members.
We developed a strategy around the message that PNCA is the beating heart of creativity in Portland, then developed a communication plan to get the message out.
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Increase in Enrollment