Case Study
Teton Waters Ranch
What could one purpose-driven company say to convince the world that grass-fed beef might just save the planet?
Agency: RETAIL VOODOO

Introducing the new Teton WATERS RANCH
Solution
Create an identity and a Grass-feducation message that explained both the environmental and health benefits of grass-fed beef.
My Role
Brand Strategist
Audience Analyst
Content Strategist
Copywriter

COPY & Messaging Snapshot
Brand Message

Brand Voice

Messaging Framework

Employee Engagement

Identity & Packaging


